Postal Direct Marketing
Despite the popularity of email marketing, more traditional methods of communication still provide many clients with excellent return on investment. Postal direct marketing is effective for a variety of businesses from for-profit organisations, to charities. Most charities in the UK depend on direct mail for their continued existence and according to the UK’s Mail Media Centre, 17.7 million people bought something after receiving a mail order catalogue in the last 12 months.
WRM-Media’s integrated direct marketing lists are targeted according to client specifications and have the additional advantage that data can be grouped according to location. We have access to nearly 15 million postal addresses worldwide, with 2.2 million in the UK, 590,000 in Australia and 12 million in the US. The majority of our postal addresses are in English speaking countries, specifically across the US, South Africa, Australia and New Zealand.
All of our postal data is fully cleaned and verifiable. In the UK our postal marketing lists are validated under the Postcode Address File (PAF) scheme, which means you can be sure your direct marketing material is being sent out on behalf of a reputable organisation.
Postal direct marketing can be used on its own to target non-internet users or in conjunction with an email marketing campaign for comprehensive reach to consumers.
Opt in email data and multi channel marketing campaigns are also available.
Get in touch today.
Why WRM-Media?
- International opt in email database with over 20 million premium quality data records
- International opt in postal database with nearly 15 million records
- Based in the UK and Australia with true global reach
- Accredited members of the DMA, IAB, IDM & AIMIA
Testimonials
We have been working with WRM for years now in various countries worldwide. The performance of their data has always been consistently good. They are one of our top partners, very flexible, and good to work with. I have and will continue to recommend WRM to any client interested in high-quality data generation in any country.
William TubbsCountry Manager UK / Planet49
Testimonials
We have been working with WRM Media for a few months and have always found that their data quickly gives us the results we require. Their staff are very friendly and easy to work with, even on the opposite side of the world from us! WRM Media are also flexible when a campaign requires specific targeting, which is crucial to our EDM success. I would definitely recommend WRM media to anyone who is looking for a fast way to generate a huge amount of responsive traffic for their consumer offer.
Victoria RollisonWinning Choice - Australia.
Testimonials
Having worked with WRM Media on numerous occasions I have found their data to perform well on both large volume campaigns and highly targeted sends. They are helpful with their list planning and have always offered me the best solution for my campaigns, and not just what is the easiest for them. I wouldn't hesitate in recommending WRM Media to new clients as I know they will uphold the professional nature of 'Performics / Publicis Groupe.
International Sales Director.Performics part of Publicis Group
Testimonials
We have been using Who Remembers Me data for well over two years, and we have always been given a great service. Flexible account management, competitive pricing and a real understanding of our clients' needs means WRM Media frequently appear in our recommendations to advertisers. The day to day management of our account is both proactive and based on initiative, which means there is a great foundation for growth in 2010.
Emma KiddHead of Media - Edragency
Testimonials
It's a pleasure to do business with WRM Media. We have been working with them for over two years and the team are always very friendly and helpful. I recommend them to those who want good data at a sensible price.
Denise Henderson-ClelandDirector - Mediaprism Group UK
Testimonials
Through my dealings with WRM they have proved time again that their service is exceptional, not only the quality of their data but in being able to give the right advice at the right time. Each member of the WRM team is a pleasure to work with and I can recommend them to any potential client.
Stephen Hughes,UK Sales Director
Testimonials
WRM Media have been supplying email data for CACI's eAppend service for a number of years now. WRM Media have always been efficient in supplying the CACI eAppend data pool with the latest and most up to date email data. The WRM Media data in turn has always performed well for our eAppend clients who continued to be
Nick MoffettPrincipal Consultant - CACI
Testimonials
The Slice London are a performance advertising agency and affiliate network buying advertising and marketing on a variety of different models for a number of different financial clients, WRM media have proved to be creative in their approaches to clients requirements and understand that all spend needs to "work" for the client, their Data enables us to target specific segments in order to get the performance that we require for our clients whether it is the over 50's or younger affluent consumers.
Ian ElwesManaging Director
Testimonials
"As an agency who specialises in email marketing I can say without hesitation that WRM Media are one of our best and most consistent suppliers. They have not only invested in the best technology in the industry, they also have fantastic individuals who go that extra mile....
We run several of our most high profile campaigns with WRM Media. When we get new clients starting I always use WRM Media as they are a fantastic benchmark. Great data, strong delivery and a brilliant team of people."
Nikhil ManglaniDirector / Owner DMLS LTD
Testimonials
"Accident Advice Helpline is a regular customer of WRM Media and has used their consumer data for large email campaigns over a number of months. We have always found campaign set-up painless and their data to respond consistently well. If you are serious about data, I recommend that you add WRM Media to your roster."
David CarterDirector of Marketing-Accident Advice Helpline